How a design firm works

April 2nd, 2009 No Comments

All a design firm has to sell is time — time to create artwork. Clients don’t always understand the full scope of the design process. All parts of the project must be billed. Here is a list of billable items in a typical presentation project, in timeline order: Discuss the project. Often free, but it […]


How can I shortcut the design process?

February 10th, 2009 No Comments

Very often, clients are pressed for time and are unable to provide sufficient details to help get a design project successfully underway. When this happens, our project managers and designers must fumble through a trial-and-error process of experimentation and elimination, trying to figure out what the client wants and struggling to deliver a meaningful solution. […]

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